Jiyoon Kang

Jiyoon Kang is a graphic designer based in New York, specializing in branding and typography.

Currently at Gretel.
(201) 268-8180
jiyoonkang.work@gmail.com
LinkedIn
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Dropps
2025
Brand Identity,
Packaging

Instructor

Courtney Gooch
Inspired by the brand name Dropps, I focused on the droplet as the central idea, developing a friendly and cohesive design system. The concept extends across packaging, emphasizing playfulness and approachability, while reflecting the brand’s eco-friendly values through material choices and presentation.












© 2026 Jiyoon Kang